Maxun's various types of fraud incidents have become commonplace. With the increasing number of sellers, the risk of fraud has also increased. According to a recent study, about 100 new forged accounts are generated every day. With the fourth quarter and the holiday season coming, if you still know nothing about all kinds of fraud, then you may face an incalculable loss.
Ten common Amazon scams
Phishing Fraud for Account Information
Usually, the cheater will fake Amazon's e-mail ID and try to get personal information from the seller. First, they send the seller an email containing a link. When you click on the link, the link will be redirected to another new website, which will ask for your account credentials and credit card information. To that end, Amazon has launched a two-step verification code to avoid the growing number of phishing scams. Even if you don't know about phishing scams, you should know about them because it's one of the more common types of scams.
II. DRO Pshipping scam
Did you get an order for eBay in Amazon's email? Thousands of sellers are known to make quick money selling Amazon products on eBay for higher prices. Whenever an order is received, DRO Pshipper buys the same product from Amazon, delivers it to customers and keeps the price difference.
Some fraudsters will submit false A-Z claims after delivering the products to eBay customers. In this way, fraudsters can get refunds and prices from eBay buyers, and poor Amazon sellers have to lose FBA fees and product costs. Not only have they suffered financially, but such returns have also damaged the reputation of sellers and even caused accounts to be frozen.
III. Commenting on scams
Some sellers will damage the reputation of other sellers by writing false comments. This behavior will directly damage the reputation of sellers and lead to a significant decline in sales. Some sellers will also click "yes" or "was it helpful" to agree with other sellers 'existing negative comments. As such clicks increase, negative comments will appear on the product details page. It is understood that such scams would reduce the conversion rate by 50 per cent.
IV. Sponsoring Advertising Deception
If you find that your Amazon PPC budget ran out at the beginning, be careful, you could be a victim of Amazon's ad click scam. Under this scam, your competitor can click on your Amazon sponsored product ad until your budget is completely exhausted. This will not only increase your budget and advertising costs, but will also greatly reduce your conversion rate. And they usually do it over the weekend because sales tend to be high and no one wants to watch.
Stockpile locking Fraud
In addition, some malicious sellers will use real or fake credit cards to buy all your libraries before the sales season, so you have no products to sell. Once the holiday is over, the sellers will return the goods and get a refund. To do this, you can counter this fraud by setting a limit on the number of transactions per transaction.
Replacement and refund schemes
Returns and refunds are an inevitable part of what sellers do, and they can be easily deceived. Some sellers ask for a refund after buying your product and then replace it with an identical item, but it is an old, damaged product. This often happens because sellers can not ensure that the buyer is defective after the product.
VII. Delivery Failure Fraud
This scam only happened to FBM sellers. Buyers lied about not receiving the product and demanded a refund when they actually received the product. If the seller can provide proof of delivery, Amazon will provide a full refund. As a rule, the shipping company will require the customer's signature during delivery.
Eight, Liting and selling scam
Amazon has been fighting fakes, but the number of fakes continues to grow. Some sellers will list their products at a low price on your product details page and win the box. Sometimes they will also send fake products to customers, which will greatly reduce the conversion rate of products.
IX. Liting Malicious Complaints of Fraud
Some sellers have had the experience that their merchandise, listing, was unwittingly changed by Amazon because some sellers deliberately influenced Amazon to make changes by providing false complaints. Bad sellers who usually have multiple sales accounts will deliberately complain about the product information of other sellers.
For example, if you sell a 10 bottle product, bad sellers will report to Amazon that your product is a 5 bottle product. If Amazon receives enough complaints, it will make changes to your list. Your product will also receive a lot of negative comments and return requests.
False claims fraud
A couple of false complaints about the product could have suspended liting. If a seller is selling a chemical or electronic product, the buyer or your competitor will buy the product and claim it is dangerous. To further investigate, Amazon will immediately suspend the account, and the recovery process may take weeks or months. This may damage your natural ranking and reduce your sales.
How do you protect yourself from these scams?
1, report to Amazon immediately
As soon as you're a victim of these scams, email Amazon or go to the help section of the seller's center, type in your questions and ask them for answers. If you have enough evidence and a good reputation, Amazon will help you. You can also send any suspicious email or information about any suspicious activities to Stopemail@example.com.
2, ensure your sales account information security
It is recommended that you do not share your bank or vendor account information with anyone. Even if someone calls you to tell you that he is a representative of Amazon and asks you to log in with the code he has provided, do not provide any information. This is often a trap. When you receive such calls, you should immediately report to Amazon.
3, start 2 steps verification
Step 2 validation is a good way to protect your account, and the process is simple. The seller can only log in through a random six-digit two-step verification code. This code is usually sent from Google Authenticator to your mobile phone, registered phone number, and registered email ID.
4, understand the real and false email ID
You have to understand the difference between real and fake email IDs. Usually the email that the buyer receives from Amazon always ends with @amazon.com. Don't trust any other e-mail ID. Some examples of fake e-mails are as follows:
Similarly, the site ending with. Amazon.com is also credible. According to reports, sellers often log on to the website of Https://sellersecure. com. Also, be careful if you find any grammatical or spelling errors in your email.
5, maintain a good reputation
A good reputation may help you when you are a victim of certain scams, such as false returns and refunds or failed deliveries. If your account is healthy and has a timely customer response rate, Amazon will first choose to believe that you are not cheating customers.
6, use FBA
The FBA will protect you from delivery failures and fraudulent delivery claims.
7, brand record
Brand filing can prevent your product from being copied or forged, and build trust between you and your customers. They will be able to distinguish between good products and cheap products. Brand filing sellers can more effectively drive away and sell.